Hi, and thanks for coming to my site! I’m Patrick Ambron, co-founder and CEO of BrandYourself.com. I mostly talk/write about online reputation and online privacy, but I also try to weigh in where I can on what it takes to build a company. I certainly don’t consider myself a success–we’re still in the process of trying to make our first company successful–but as a first-time founder, learning from others has been integral in getting where we are today. I hope that by sharing some of my experiences I can pass the lessons we’ve learned onto others.

Here are a few important areas of my life:

BrandYourself.com: Im the co-founder/CEO of BrandYourself.com, where our goal is to help people look better online. In an age of cyber-bullying, revenge porn, hate sites and inadequate online privacy laws, everyone needs the power to understand and protect their reputation on the web. In fact, we started BrandYourself because my cofounder Pete had his own issue: he was being mistaken for a criminal online and couldn’t get a quote from anyone in the industry for under $25K. We realized Online Reputation Management (ORM) is an important need and shouldn’t just be for the wealthy. Since then, we’ve grown to over 80 employees across two offices and hope to keep building tools to help people. You can learn more about that story here.  

Speaking/Teaching: I teach courses and speak about Online Reputation, Online Privacy and my ongoing journey building BrandYourself. I’m a regular instructor at General Assembly (you can see and sign up for my classes here) and a mentor at the Cooper Union in NYC.  I also give guest lectures at universities including Syracuse, Columbia, Georgetown and the University of Pennsylvania. To learn more about my speaking/reaching you can read about it here. I’m always happy to talk about these topics whether it’s to a large audience at a conference–like the Dublin Web Summit or SXSW–or to a small class at a school.

Writing: I also occasionally write about these topics so I can dive deeper, particularly when it comes to the future of Online Reputation and Privacy. I’m a regular contributor to Entrepreneur, and Huffington Post ( and occasionally other places like the Washington post). You can check out some of my favorite pieces here.

Recent Posts:

5 Ways to Protect Your Brand’s Online Reputation

We live in a search-happy world. Take it as a given: Before customers consider doing business with your company, they’re going to Google it first.

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Why The Online Reputation Management Industry is Changing – And Where it Needs To Go

As a co-founder and CEO in the online reputation management space, I thought I’d share my perspective on the marketplace, the industry, why traditional companies are struggling right now, and four important ways the industry is going to evolve. In doing so, I’d like to explain how BrandYourself plans to be part of the industry’s disruption, making the process easy and accessible to everyone.

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Why Student Athletes Need To Be Careful About Their Online Reputation — And The NCAA Should Help

The NFL Draft makes it clear that an ill-advised online post can put anybody’s career at risk, and I think the NCAA is as much at fault as the athletes.

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Why BrandYourself Moved from NYC to Lancaster

On April 1st, 2016, BrandYourself.com opened up an office in Lancaster, PA at 53 West James Street. While we started the company in New York, where we’ve grown until this point, we decided we wanted the future of the company to be somewhere new.

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How Hurricane Sandy Reminded Me Why I Love the Tech Industry

  Last week Hurricane Sandy pummeled through the North East, causing historic damage. Homes and businesses were destroyed and half of Manhattan was without power for most of last week, while some places continue to wait for power. While the aftermath is horrific,...
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